I Help Simplify and Grow your Business

About Madge Ideas

Madge Ideas Inc. is the technology consulting practice formed by Trevor Madge in 2016 after working for 19 years in the currency exchange field.

My goal is to make technology accessible and understandable for SMBs that don't have the internal resources or time to assess software tools, build solutions, and deploy or support them.

If you are an SMB looking to grow your company and you are:

  • Unsure how to leverage technology to amplify your business
  • Feeling overwhelmed.
  • Have lots of data but don't use it effectively to guide business decisions
  • Want 'Done for You' solutions

We should talk about how I can help you.

How I Help


Improve your effectiveness by automating repetitive and time consuming tasks freeing you to focus on growing your business.

I use Zapier, Microsoft Power Automate and Azure Data Factory to build out automated routines from simple to complex.

Online Growth

Grow your online presence and revenue with Paid Search (Google and Microsoft Ads), Measurement, Content Strategy, Gap Analysis, and SEO help.


If you are an SMB looking to improve how your team collaborates in office or remotely I can help you onboard new software or get more out of your existing tools.

Madge Ideas Inc. is a Microsoft Cloud Solution Provider (CSP) that works with Microsoft 365 Business and Enterprise Plans, Microsoft Power Platform (Power BI, Power Apps, Power Automate), and Azure.

I can also assist you with a range of other tools such as Smartsheet and Trello.

Toggl Track

Combining expertise in Toggl Track with deep business experience to deliver you custom solutions and training to help you understand how time spent correlates to outcomes.

Working with Trevor


I have a 'data second' approach to working with clients which sounds strange for a technology and data consultant.  My first focus is always understanding what your needs are

Without clarity on:

  1. What your business goals are,
  2. How they align with your principles, and
  3. What your vision of success is

we risk developing 'solutions in search of a problem' or more likely fixing smaller problems in isolation without advancing the most important goals of the company.

Once we have a clear purpose in mind I will work with you to surface ideas, assess them, organize them and then take action on the most important things that we need to do in order to move your project toward success.

During this process we will dig into your data to unlock the value hiding in there as well as leverage technology to deliver effective solutions.

Unlike consultants that tell you what you need before they know your business I ask questions and listen to your responses.  I will ask you a lot of questions and will challenge your assumptions to identify your best interests to pursue.

Get What You Need

At Your Pace

Done For You Solutions

Your Own Expert

Ready for a Change

Photo of Trevor Madge

Trevor Madge

I love that 'wow' moment when technology cleanly delivers a smooth and on point business process that leaves the end user smiling. Every client is a distinct opportunity to solve problems, provide solutions, and deliver an excellent customer experience.
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